Jenya Andreev
Using brand icons and illustrations as a starting point, I design a dimensional and textural experience that captured the essence of these iconic athletes and commemorated moments in their careers that true fans would resonate with. The resulting feature wall combined the precision of digital fabrication with textural interest from real-world objects, including basketballs, baseball bats, and spray paint cans.
This unique blend of techniques allowed storytelling to become dimensional and invite touch and exploration, as a visually compelling and emotionally resonant tribute to these iconic athletes.
- Concept Design
- Content Strategy
- Experience Design
- 3D Design
- Visualization
- Drawings & Documentation
- Production Planning