Jenya Andreev
I played a key role in bringing this vision to life, designing the spatial layouts and custom installations to be installed within existing school facilities. My design focused on creating functional and inspiring environments for recording, performance, and relaxation, addressing practical considerations like soundproofing, lighting, and overall aesthetics accompanied by adidas Originals branding. Digging deep into cultural insights specific to each city included within this initiative, I created concepts for installations that celebrated the context and provided references to inform localization.
With a tight timeline to design and product, I prioritized designs that were feasible and efficient to build, relying on details like solid walnut to provide richness and a finished quality. Custom artwork, furniture, and playful messages were incorporated to create unique and welcoming spaces that foster creativity and self-expression.
- Concept Design
- Content Strategy
- Experience Design
- 3D Design
- Visualization
- Drawings & Documentation
- Production Planning